A Guide to Contract Packing - 6 Key Benefits

Between seasonal workforce pains, promotional demands and workspace costs, it can be a nightmare for manufacturers and distributors of packaged goods to manage everything themselves. 

But what if we told you that it doesn’t need to be a pain?

Contract packing is the most efficient way to expand your offering, renovate your packaging and improve your bottom line, all while removing the headaches of packing management – what’s not to love?

So, what exactly is contract packing, and why should you consider it for your business?


What is contract packing?

Contract packing is when a manufacturer or a retailer outsources a packing job to a contract packing company (or contract packer), rather than packing it in house. This is often done for promotional campaigns. A contract packer prepares the products for redistribution, and will often send products directly to market.

This effectively alleviates strain on the business' current packing proccesses - one less thing for you to manage!

What do contract packers do?

A contract packing company will repackage products for either retail or wholesale purposes. Many manufacturers use contract packing when their resources are stretched thin, or they can’t afford in-house repacking. It’s a fantastic way to help facilitate growth, using the money saved to invest in other, more pressing, business ventures. Contract packers specialise in: 

  • Repack ready for the end consumer
  • Create & fill promotional packaging
  • Prepare gift packs for special events
  • Void filling
  • Shrink wrapping
  • Sleeve wrapping
  • Heat sealing/wrapping


6 benefits of contract packing

There’s a whole host of benefits that contract packing brings, ranging from cost savings to improved efficiencies and more!

1. Reduce operational costs

Packaging and distribution often proves costly. To do everything properly you’ll need a specialist facility and trained employees. By outsourcing this process, you’re cutting out these expenses and consolidating the cost into a single smaller amount. 

2. Save employee time

Time spent on packing takes away from product development, marketing and strategy planning, especially for smaller teams who might lack the required resources to handle everything effectively. This means that investing in contract packing gives you more time to focus on making exciting developments within your business, rather than dealing with packing concerns.

3. Support your current supplier

If your current packaging supplier is stuggling with your increased promotional demand, turning to a contract packer could be the solution!

Contract packers are able to work with your current supplier, helping to fill gaps and provide a fully flexible service, meaning that you get your promotional packaging sorted in time, and your current supplier copes with demand - everybody wins!

4. Enjoy creative suggestions

Specialist contract packers will have seen their fair share of packaging in their time (it’s in the name!). This means that they’re positioned perfectly to provide creative advice on new and exciting ways to renovate your packaging (this is especially good for your promotional campaigns!).

It’s easy to stick with the safe bet, but having experts involved in the design phase will greatly improve the end result by incorporating fresh ideas into your packaging. 

5. Efficiency!

People who pack for a living are, naturally, quite good at it. Having a professional team on your side allows you to improve your efficiencies across the board. Using their experience will allow you to plan long-term packing strategies that reduce your time to market, allow you to move your stock more efficiently and speed up other projects. 

6. Short-term/long-term

Whether you’re looking for short-term packing solutions, or longer-term, ongoing contract packing, the best part about the whole process is the inherent flexibility of the service. Even if you need a few pallets repacking, or a whole lorry full doing, by outsourcing the process you only have to pay for what you need. 


Bespoke contract packing solutions with ESS Packaging

Our team at ESS Packaging understand that your packaging represents your brand; it’s the crucial first impression for your customer – getting it right is important. Our contract packing solutions are designed to solve your business' promotional repacking headaches; no job is too big or too small – we have the flexibility required to handle anything that your current packaging supplier can't fit in. 

Looking for something else? Whether you need fully tailored die-cut packaging, bulk boxes, R&D bespoke services, or all of the above, ESS Packaging provides the end-to-end solution you’ve been looking for.

For advice tailored to your business, get in touch with our specialists today. Our friendly team are on hand to discuss your contract packing needs and suggest how best to meet your unique requirements.